Local SEO: How to Get Found on Google Maps
46% of all Google searches have local intent. 78% of local mobile searches result in a purchase within 24 hours.
Local stats: 46% of searches are local, 88% result in action within 24 hours, 78% of mobile local searches lead to purchase, 72% visit businesses within 5 miles.
Google Business Profile optimization: accurate business name, correct category, complete address, local phone number, website URL, business hours, business description (750 chars with keywords), at least 10 photos, weekly posts, pre-answer Q&A.
Photos: exterior (3-5), interior (5-10), products/services (10-20), team (3-5), logo (1), cover (1). Reviews strategy: ask happy customers, send direct review link via WhatsApp/SMS, respond within 24 hours.
NAP consistency: Name + Address + Phone must be identical across Google, website, Facebook, LinkedIn, Yelp, directories. Local content: best service in city posts, event coverage, customer stories, behind-the-scenes. We'll put you on the map.